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Arsenal have signed a deal with KSI and Logan to sponsor the club’s Premier League matches


Jul-28 14:41 first published at 14:41 PM

YouTube celebrities KSI and Paul have sparred twice in high-profile events, but they have since become friends and launched the energy drink Prime, which has been a huge success in the UK and US. Loading Video Unavailable video Niall Horan weighs in on Liam Payne vs. KSI YouTubers. Logan and KSI Paul has reached an agreement with Arsenal to supply the Premier League with their energy drink Prime. KSI, real name JJ Olatunji, has faced Paul twice in the ring, with the pair fighting to a draw in their first fight before KSI defeated Paul in their professionally sanctioned rematch. Since the end of their rivalry, the two have become friends and have joined forces in business. KSI had teased a big announcement on social media, and is a big fan of north London club Arsenal, having been spotted in his own corporate box at the Emirates Stadium on numerous occasions. He has since announced a new collaboration with his childhood brand, tweeting: “PRIME X ARSENAL. This is, without a doubt, one of the best days of my life. “A childhood fantasy.” To be able to sponsor Arsenal with Prime and have it available for everyone to drink, including the players, at the stadium! I’m excited because I’m feeling good about Arsenal this season.” Logan, his business partner, confirmed the news on social media, saying, “Prime is now the official sports drink of Arsenal.” Madness.” The pair were unable to meet the overwhelming demand for Prime when it first launched in the United States. The drink has since been launched in the United Kingdom, with huge crowds gathering to greet the pair at the launch at Asda stores in London. Gatorade previously supplied sports drinks to Arsenal, but Prime will now be the club’s primary supplier. The Gunners are currently preparing for the opening fixture of the Premier League campaign where they travel to South London to take on Crystal Palace. What do you make of KSI and Logan Paul’s new energy drink deal? Let us know in the comments section below Optimism is in the air under manager Mikel Arteta after a successful pre-season which was capped off with a thumping 4-0 victory over Thomas Tuchel’s Chelsea during a tour in the US. KSI, meanwhile, will return to action in his against Alex Wassabi on August 27 at London’s O2 arena. It will be his first ring appearance since defeating Paul in 2019. The fight will be broadcast on streaming service DAZN as part of the broadcaster’s venture into influencer boxing. Paul, meanwhile, is expected to return to the ring having been absent since his exhibition bout with Floyd Mayweather last summer. He could take on Conor McGregor’s training partner Dillon Danis after the pair traded jibes on social media. Read More
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