Skip to content

The official poster for the 2022 World Cup


Jun-17 09:41 first published at 09:41 AM

The highly anticipated 2022 FIFA World Cup is barely around the corner, and FIFA and Qatar have been drip-feeding us amazing football-themed content as we get closer to the games. The poster was unveiled yesterday, and I just adore it.

The black and white image, created by Qatari artist Bouthayna Al Muftah, includes traditional Arab headdress, the ‘gutra’ and the ‘egal,’ being flung into the air, as well as a beautiful football highlighted in maroon. Check out our selection of our favorite poster designs for additional poster inspiration.

(Photo courtesy of Fifa)

The poster is patriotic and a homage to both Qatar and football, with a sharp monochrome image, a rich yet subtle beige and maroon color scheme (to match the Qatar flag, of course), and the brilliantly caught joy (and yes, that may be rather controversial). This poster, which was presented in Doha, is the first of several that will be produced in the run-up to the event, but we assume it will be difficult to top this fantastic design.

The main inspiration for the design, according to Al Muftah (opens in new tab), was collective memory. In an interview with SoccerTalk, the artist noted, “The majority of my work focuses on past experiences and memories, connecting them to the present and documenting them in a modern way. I wanted the posters to be consistent with the concept and portray the tale of Qatar’s football culture “..

La’eeb is actually quite adorable, in our opinion (Image credit: Fifa)

Not all of the promotional things distributed in the run-up to the event were as fantastic as this one. The La’eeb (the official mascot of the games, which means “super-skilled player”) did not persuade the internet (see above). The idea that the mascot was’super-skilled’ didn’t convince fans, especially because he doesn’t even have legs.

Many Twitter users, it appears, do not agree with my viewpoint. “What a catastrophe of a poster,” one person said, while another said of the design, “it’s the Cup with the worst visual identity in history.” Ouch. However, not everyone is as harsh, with one user declaring the cup to be “clean and symbolic.” “From the mascot to the arts, this Cup is making waves,” observed another.

Whether you like the poster or not, the event is bound to be spectacular. Given that the previous World Cup was four years ago, why not invest in one of the best televisions available? Alternatively, if you’d want to try your hand at poster design, follow our instructions on how to download Photoshop and get started.

Continue reading:

Latest News
A look back at the summer transfer window so far:
News 2 days ago

Although Harry Maguire may not have felt much love during the previous season, he has recently. He and his longtime partner Fern wed in a grandiose ceremony at a French chateau this past weekend, and now the couple has left for their honeymoon amid rumors that Barcelona wants to sign him. Yes, the huge center-back

The Group of Death for the 2022 World Cup
News 2 days ago

FIFA World Cup Qatar 2022: With just 147 days till the tournament, all 32 nations have been selected and assigned to their respective groups. The FIFA World Cup this year features more evenly matched groups that allow all the minnows and underdogs to demonstrate their skill. Brazil, Germany, and France are the favorites, just like

The 32 teams home and away jerseys for Qatar 2022
News 2 days ago

Every national team is displaying their home and away jerseys for the FIFA World Cup as Qatar 2022 draws closer. In order to outfit players flawlessly and promote the kits everywhere, several sports businesses strive to create the most distinctive and fashionable components. The 32 national teams are ready to provide all soccer fans with

Cristiano Ronaldo, Frenkie de Jong and the Veyron-less Bugatti
News 3 days ago

Three of the hottest transfer rumors this summer appear to have finally come to fruition: Frenkie de Jong, a Barcelona negotiating chip, Robert “Something Died Inside Me” Lewandowski, and Cristiano Ronaldo without his Bugatti Veyron. Ronaldo has been informed by Manchester United that it is not considering any proposals from some of Europe’s leading teams,

The 2022 World Football Cup in Qatar
News 3 days ago

Every four years, the World Football Cup is a competition that brings together eligible nations from every continent to compete and thrill football fans throughout the world. This year’s edition of the famous competition will be held in Qatar from November 21 until December 18, 2022. Attending this event requires lodging, but whether you’ve looked

Related News